Meet @rumor.ski Skis, a new woman-owned ski brand founded by Anna Dailey, who’s challenging some long-standing assumptions about how women’s skis should be designed. So, what’s different about Rumor? @izzylidsky breaks it down at POWDER.com. Read the full story at the link in our bio ⛓️💥 #POWDERMagazine #TheSkiersMagazine #POWDERToThePeople #Skiing
via Powder Magazine

New woman-owned ski brand, Rumor Ski, rethinks traditional design standards for women. The new brand focuses on technical builds that move away from industry stereotypes.